Coronavirus marketing = Zero tolerance confirmed by UK Gambling Commission

Coronavirus marketing = Zero tolerance confirmed by UK Gambling Commission

Published on 28/03/2020

About a week ago there was an email that landed in my mailbox with the title "Play in XY - the Corona free online casino". It made me raise my eyebrows, but there was nothing I could have done besides deleting the mail. Now there is one more action to be done; reporting it to the UKGC.

Stating that it expects operators to “On-board new customers in a socially responsible way and not exploit the current situation for marketing purposes”.

Following the recommendations, whenever you see any advertisement trying to take advantage of the current situation, feel free to report it. It can be anything questionable like "Being bored at home, play here or there" or "You don't get corona when playing online". Times are tough, people are dying and the last thing we need is trying to make profit out of it. And this goes not just for gambling. We all are on the same boat and need to stick together as humans.

 

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